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Who are food readers?
Over 80,000 foodies across Devon and Cornwall read each issue.
70% of readers are aged between 36 and 65 and 81% of them are female.
99% of them go out of their way to buy local food and 99% believe it's worth paying extra for quality products.
The majority of them (63%) spend between £40 and £100 on their food shop every week. |
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Why use food magazine to talk to them?
74% of readers use food magazine as their information guide for food, compared with 20% from local TV and 21% from local radio.
With a circulation of 20,000 for Cornwall and the same for Devon, you are reaching a huge number of highly targeted people |
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What else do you need to know?
100% of food readers eat out in restaurants or cafes and like to try new products.
90% of food readers pay more for quality food and wine.
76% of food readers use farm shops to top up their shopping.
77% of food readers use specialist local shops to top up their shopping.
75% of food readers use farmers' markets to top up their shopping.
21% of food readers use box deliveries to top up their shopping |
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Our writers are nationally renowned food and drink experts such as wine professional Susy Atkins, and national food writers Barbara
Baker, Helen Tillot and Carol Trewin. They provide high quality features and editorial integrity unusual in regional publications.
food readers are seriously foodie people, who spend more on quality food, shop locally, and use food magazine to find out where
to shop and eat. Tell them about your business and see the difference.
But don't just take our word for it. Here's what some satisfied customers and foodies think... |
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“As a result of our reader offer we had an 800% increase in response,
compared to a similar promotion run in another publication.”
Nigel Shapland, Havana Coffee Co., Barnstaple. |
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“One of the best pieces of advertising we’ve ever done... it definitely brings in customers.”
Rowena Whiteman, The Harris Arms, Lewdown. |
